AWS for M&E Blog
Category: Amazon Simple Storage Service (S3)
FOX continues to deliver record-breaking Super Bowl broadcasts with AWS
While the National Football League (NFL) may be in the offseason, the FOX digital video platform team is already planning for the next Super Bowl broadcast. Raising the bar, yet again, will be no small feat considering FOX’s Super Bowl LIX stream shattered previous records. In preparing for Super Bowl LIX, the FOX digital video […]
Increase engagement with localized content using Amazon Bedrock Flows
Content producers and publishers have large collections with thousands, if not hundreds of thousands, of articles that could be localized for new audiences and geographies to deliver increased engagement to novel and emerging markets. Localization is broadly, the process of transforming content (lexical choice, tone shift and translation) for new audiences from one geography to […]
Banijay Entertainment supercharges creativity with Base Media Cloud and AWS
As audiences around the world watch and engage with content in new ways, Banijay Entertainment wants to ensure it remains nimble and responsive to new opportunities. With this in mind, the content powerhouse is undertaking a digital transformation with the help of Base Media Cloud (base) and Amazon Web Services (AWS). The aim is to […]
Whatnot bolsters real-time live stream resiliency with Amazon IVS
Community is at the heart of live shopping destinations like the wildly popular Whatnot. The online marketplace surpassed $3 billion in gross merchandise volume in 2024 and is on track to top that achievement in 2025. People from around the world converge on the platform daily to forge connections and purchase items that they love, […]
New guidance and tools: Cloud-native fast-turnaround media workflows on AWS
At NAB 2025 (April 6-9, 2025), Amazon Web Services (AWS) is launching new guidance and tools for cloud-native fast-turnaround media workflows as part of the Cloud-native Agile Production (CNAP) program. The CNAP program is a collaboration project between AWS, the BBC, Sky and AWS Partners. CNAP is based on BBC Research & Development’s (BBC R&D) […]
AWS Audio Innovation showcase at NAB 2025
At NAB 2025, April 5-9 in Las Vegas, NV, Amazon Web Services (AWS) will present four integrated demonstrations focused on audio innovation that feature AWS Cloud services and AWS Partner solutions. These demonstrations bring together complete audio workflows including podcast and radio programming creation, content analysis and summarization, metadata creation and tagging, and live transcription […]
Tubi smashes the Super Bowl live stream record by teaming up with AWS
The most watched sporting event in the United States, the annual National Football League (NFL) championship game is a high stakes broadcast with little room for error. So, when Fox Corporation’s ad-supported streaming service, Tubi, started planning to simulcast FOX’s Super Bowl LIX broadcast, the company immediately focused on preparing its infrastructure to support unprecedented […]
Migrating workflows from Amazon Elastic Transcoder to AWS Elemental MediaConvert
As media content continues to grow in complexity and volume, many organizations find themselves seeking more scalable and cost-effective transcoding solutions. To combat these challenges consider Amazon Web Services (AWS) Elemental MediaConvert (MediaConvert), a powerful service that addresses the evolving needs of video processing professionals. If you’re currently using Amazon Elastic Transcoder (Elastic Transcoder), you’ll […]
Dynamically configuring job settings with AWS Elemental MediaConvert
Businesses in the media industry often have supply chain systems where their upstream vendors (such as content creators or production companies) receive and ingest large media files. These media files come in a variety of file formats, and the individual file sizes often reach hundreds of gigabytes in size. After the media files are ingested […]
Astro launches FAST channels across Over-the-Top and Direct-to-Home platforms with AWS Elemental MediaTailor
As Malaysia’s biggest content creator, Astro Malaysia Holdings Berhad (Astro) reaches more than 5.4 million homes regionally, as well as more than 20 million unique users across digital platforms. The company’s distinct video services include NJOI, delivered via satellite direct-to-home (DTH), Astro Ultra connected TV boxes, and sooka, made available over-the-top (OTT), with each featuring […]